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Business buyer James Oliver Jr. understands the obstacles preventing parents from advance in themselves as entrepreneurs and has set up a foundation to advice bodies he calls “ParentPreneurs.”
In 2012, Oliver spent his accumulation on architecture a custom-built website for his disposable wallpaper business, WeMontage. Two canicule afore he alternate in a tech accelerator to advance his business, Oliver’s congenial accompanying accouchement were built-in three months abortive and advised two pounds each, UrbanGeekz reports. He said it was a two-hour drive from his home to the affairs armpit and he about had to accomplish trips in amid to the NICU.
Despite activity challenges, Oliver committed to architecture his business while actuality the best dad to who he proclaims are “the world’s cutest twins.” He aloft over $400,000 to abound WeMontage and now runs the ParentPreneur Foundation, which helps abutment Black parents in aggressive endeavors, a account absolution appear Tuesday.
“Being a ancestor is challenging, yet rewarding. And we apperceive 75% of all new businesses fail. Back you amalgamate accepting accouchement with starting or active a business, that is a different burden that can be acutely adamantine to accord with,” Oliver said.
Created in March, the ParentPreneur Foundation has aloft $50,000 in admission allotment and has able $10,000 to aggressive entrepreneurs this year. The foundation additionally works to affix its grantees with assets and admission to articles that will advice them abound their business. There’s alike an online aperture area associates can appoint and abutment anniversary other.
“Black bodies don’t accept the aforementioned assets as abounding of our white ParentPreneur counterparts,” Oliver said. “Many of us are first-generation academy graduates, and we don’t accept a about we can alarm to accord us money until we can get abundant absorption with our business. Further, we about don’t accept the amusing basic to assassinate our acceptable account or alike brainstorm what is possible.”
Oliver told UrbanGeekz he has had the hustle spirit all his activity and that he abstruse to hone into it added as a apprentice at Morehouse College.
“Ever back I was a kid growing up in Brooklyn, I had the administrator hustle,” he said.“Back then, I acclimated to advertise assorted articles to accompany and strangers. That aggressive spirit connected back I got to Morehouse College, area I co-founded a assembly aggregation and we did groundbreaking things with entertainment. I additionally attempted to barrage a agenda affairs annual for Black golf enthusiasts in a pre-iPad era. So It’s been an evolutionary action for me to be what I artlessly am: an entrepreneur.”
Oliver said the better affair that separates him from added entrepreneurs is his dogged spirit and resiliency. Giving up isn’t article he’s accommodating to do.
“I’m in the 99th percentile of assiduous and airy bodies on the planet. Everything I’ve apprehend from Steve Jobs to Ben Horowitz says the primary aberration amid acknowledged and bootless bodies is the acknowledged ones don’t quit. So, I’m assured I will be successful,” he said.
The advancing business buyer has additionally begin success as an author. In 2016, Oliver wrote The Added You Hustle, The Luckier You Get: You Can Be A Acknowledged ParentPreneur to affect added parents forth their aggressive journeys. He additionally maintains the ‘TrepLife Dad blog and has been featured in Forbes, HuffPost and Money magazine.
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